LOUISVILLE ZOO MEDIA RELEASE

August 29, 2012

CONTACT: Kyle Shepherd

502-238-5331
(Media Cell for press inquiries only: 502-744-5639)

kyle.shepherd@louisvilleky.gov

FOR IMMEDIATE RELEASE

Zoo Announces First Save Our Species Pledge Walk (S.O.S)

Presented by McDonald’s Restaurants of Kentuckiana

The Louisville Zoo and Friends of the Zoo announce their collaboration on a new pledge walk to support endangered species Saturday, September 22 at 6 p.m. This after-hours adventure will take participants on an untimed walk through the Zoo’s lush pathways and include special up-close encounters with the Zoo’s animal ambassadors, animal demonstrations, keeper interactions, free carousel rides, post-walk fun including music by WAMZ, door prizes, special treats and a hit movie at sundown. The event is presented by McDonald’s Restaurants of Kentuckiana as part of the Zoo’s Zootember line-up of events with additional support from Sam’s Club and WAMZ radio.    

The S.O.S. Pledge Walk will help us save species one step at a time. Each dollar raised will go directly towards the care, food and enrichment for the animals at the Zoo. The annual food budget alone for the animals is over $400,000.

Participants can register online at louisvillezoo.org. Options to become an individual participant, a family team or a donor are available. Family teams consist of up to four members all working together towards one fundraising goal.

To attend the S.OS. Pledge Walk participants must raise a minimum of $50 (ages 2 and under are free). Accumulation of prize items increase from that level to include items from lower levels as the collected pledges increase: 

The Top Individual fundraiser will receive the unique opportunity to attend a health procedure at the Zoo’s Animal Care Center with the Zoo’s veterinarian.

The Top Family fundraising team will get a behind-the-scenes tour and lunch with a zoo keeper.

Participants will receive a personalized fundraising web page to use for sending out invitations, asking for pledges and tracking their progress.

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The Louisville Zoo, a non-profit organization and state zoo of Kentucky, is dedicated to bettering the bond between people and our planet by providing excellent care for animals, a great experience for visitors, and leadership in scientific research and conservation education. The Zoo is accredited by the American Association of Museums (AAM) and by the Association of Zoos and Aquariums (AZA.

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